The Queen Elizabeth Centre in Westminster is the largest dedicated conference and exhibition space in central London, offering world-class facilities for high profile conferences, conventions, exhibitions and corporate events.
The venue can accommodate up to 2,500 people and hosts over 400 national and international events each year.
COVID-19 information video
Scaramanga was approached by the QEII Centre to create an animated video for use once the venue re-opens after the COVID-19 lockdown is eased on 4 July 2020.
The QEII Centre’s brief was to create an informative and visually appealing video to inform all visitors to the Centre, whether organisers or delegates, on all the measures being undertaken to keep them safe.
It covers areas such as temperature checks before entering, cloakroom and washroom measures, availability of food, security checks and sanitising routines for all equipment, whether furniture or audio visual.
Our design approach
We storyboarded the video to work with the script and voiceover recording provided by the client.
We reviewed their brand guidelines and design approach, then moving on to create the illustrations and then the animations.
We were able to incorporate the details from the packaging the QEII uses for its food boxes, as well as the QEII Taste logo and colour palette. We did the same with the branding in the section that covers QEII Live, the Centre’s technology and AV facilities.
The last steps were to source and add a background soundtrack and create an animation of the building itself, building it up level by level.
Why the QEII Centre chose Scaramanga
The original plan had been to send out a PDF, but once they saw our videos for other clients on LinkedIn, they felt that an animated video would do a far better job. And they felt that Scaramanga was the right agency to create it.
“From initial brief to project completion, the process of working with Scaramanga was efficient, personable and professional. They took time to understand our brand guidelines and requirements – working backwards from what we wanted the final output to be. Thank you Claire and the team for making this project hassle free, we are all really pleased with the final edit.”