Telsolutions

New brand and website

Telsolutions specialises in providing highly effective multi-channel messaging solutions for revenue collection and customer engagement programmes, including enhanced SMS, email, voice messaging, live chat and AI chatbots.

Overview

Telsolutions approached Scaramanga as they liked the brand, website and marketing campaigns that we had developed for a mutual client. They did see some other potential suppliers, but we won them over with our approach and expertise.

We recommended that they look at their brand while developing the new site, as theirs didn’t have any stand out and looked really quite dated.

Outcomes

Telsolutions loved our ideas for the new brand, which included a new colour palette, graphical devices and pattern. As well as designing the new site, we have also created explainer videos, provided icons for their services and PowerPoint templates.

In terms of the website, we built this in Craft, our CMS of choice, optimised for SEO and following with accessibility best practice. There is a password protected area for a range of resources. We also wrote new copy for the entire site, to further support SEO and give a consistent voice to the brand.

Client

Telsolutions

Sector

Business (B2B)
Telecoms and IT

Services

Animation
Brand development
Copywriting
Design
Website

As a society, we are bombarded with information from the moment we wake. Throughout the day we are exposed to brands all vying for our attention in the hope we’ll remember them at the crucial point. A modern brand needs to compete on many levels, so brand recognition is important.

A IT/telecoms company like Telsolutions need to express themselves in a way that resonates with its audience. Using typical industry imagery would have simply added to the overall mediocrity of the sector, so we deliberately selected a graphic style that would give them an edge and build a stronger perception of the brand.

The four shapes are an artistic interpretation of Telsolutions four key brand characteristics and when combined they create a visual language that is both appealing and memorable. Telsolutions now have a fresh new identity that give the impression that they are a polished outfit on top of their game.